Bespoke Site-specific Experience Design
We add bespoke layers of story, gameplay and adventure to iconic venues and public spaces. Playlines provide expert creative development, experience design, and digital dramaturgy that draws on our years of experience at the cutting edge of digital and immersive production for some of the world’s biggest brands. We've created bespoke experiences that added richness and gathered invaluable footfall data for London's iconic OXO Tower, Camden's famed Roundhouse, historic Tobacco Dock, New York's Snug Harbour, and at Digital Catapult offices in London and Belfast.
Immersive Narrative Consultancy
We help developers, artists and license-holders to create impactful, accessible immersive experiences. From high-level interactive narrative design, to creating and building Emotional Immersion through dialogue scripting, we can help your VR/ AR /Mixed Immersion project speak directly to your consumers and take them to the next level of immersion. Clients include Park Playground VR Theme Parks, Catalyst Films, unrd, Seeper, somewhereelse & DeepTale.
Creative Director Rob Morgan is a leading advocate for the power of narrative in VR/AR and the coming revolution in context-aware content, and is a frequent speaker at GDC, VRDC, Develop and BAFTA. He has provided invaluable insight and inspiration to cultural institutions and companies including Zynga, BBC Writers’ Room and King’s College, London.